Once it is released, the 2013 Ford C-Max Energi with its base price of $29,995 following a federal tax rebate of $3,750 will be the least-expensive plug-in Hybrid sold in America.

Its main competitors, the extended range hybrid Chevrolet Volt, the Toyota Prius plug-in, and the electric only Nissan leaf are slightly a tad more expensive. However, the cost difference between these vehicles is only a few hundred dollars at the most so many auto industry observers do not believe that the C-Max Energi’s relatively rock-bottom price will matter much to buyers of these cars. After all, these observers argue, buyers of hybrid and electric vehicles are clearly doing so for emotional, self-happy feelings rather than any rational motivations.

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